Chico Furniture Direct Named Authorized Simmons Mattress Distributor – Chico, CA

Chico Furniture Direct Named Authorized Simmons Bedding Distributor in Chico, CA

Chico, CA, September 10, 2013 (Updated March 21, 2016) – Chico Furniture Direct, in Chico, CA was awarded distribution rights for one of America’s Top (5) Selling Mattress Brands built in the USA – Simmons Mattress (Beautyrest , Beauty Sleep, & Simmons), for Chico, CA and Butte County, CA.  The Simmons Bedding Company is a major American manufacturer of mattresses and related bedding products, based in Atlanta, Georgia. The company was founded in 1870, and is one of the oldest companies of its kind in the United States.

A Simmons spokesperson, Regional Account Manager, Gary Blackney when asked,” Why is Simmons considered the most groundbreaking historical mattress company?, he” said, “We are known for  pioneering industry advancements in comfort and support since 1870, Simmons Bedding Company offers the best mattress for your lifestyle, whether you’re exploring our value Beautysleep options or top mattresses in our exclusive Beautyrest Collection. After well over a century of helping the world sleep better, our brands have become synonymous with quality, durability and state-of-the-art mattress technologies—and we’re still leading the way.  Gary went on to say, “We are most excited to have a distributor with an excellent reputation like Chico Furniture Direct joining our authorized sales network.”

When asked about adding Simmons Bedding to their already potent line-up of name brand products, Cathy Wert, President of Chico Furniture Direct  in Chico, CA, said, “Simmons adds a another great brand name to our product offering.  The addition of Simmons is consistent with our BETTER BRANDS = BETTER VALUE pledge.   They are one of the industry’s best know and top selling brands.  They are innovators in the bedding business and will offer our customers more excellent choices in bedding to ensure they Sleep Better Tonight.

Chico Furniture Direct is a wholly owned & operated subsidiary of We’nterprises, Inc, Chico, CA.